Print ad analysis

This shows a gun using cigarettes for ammo. This shows you that cigarettes are lethal and can be deadly similar to bullets.  The cigarettes stand out in this photo because they are the  brightest colour, the rest of the photo is extremely dark, this represents danger.  Quite a lot of people fear guns so to see cigarettes in one may well put people of buying them.  The slogan in the bottom corner says 'The Killer' which gets straight to the point of what this ad is trying to get accross, cigarettes kill.